Although there are virtually limitless ways to improve your search ranking, one of the most effective ways to increase your rank is actually easy: create keyword-rich title tags.
What is a title tag?
The title tag is the line of text at the top of your web browser above the web address.
Why is the title tag …
5 Amazing and Talented Women in PR (whole)
1 Student (male), Hispanic for flavor
2 teaspoons of Nerves
1 cup of Confidence
1 lb. of Talent, ground
Start with the Student—in this recipe; we used Marcos Gonzalez, PR intern from the University of Houston.
Make sure the Student is determined and ready to learn. Begin by …
Houston Texas modern skyline at sunset twilight from park lawn
The Houston real estate scene is still bustling with activity, particularly new construction. However tumbling oil prices have local and national real estate experts talking about who may really pay the price. According to a recent Wall Street Journal article Houston represents one-sixth of …
#nervousbutexcited BY Hillary McCleod, intern with The PR Boutique Austin
In March I accepted an internship in a city I had never been to that was 1332 miles away from my small hometown in North Carolina. Although internships only last for the summer, I decided to take a chance.
I gathered up my belongings and moved …
Texas’ most active city has plenty of fun events for all ages during the month of June.
From music to action sports to festivals, Austinites are in for a fun and busy June. So hold onto your seat as you read about the upcoming events this splendid city has to offer.
For the music lovers out …
Need a Media Maven! Of course, you do.
Our team of PR experts knows that a successful pitch starts with building and maintaining relationships with media contacts. Here are some tips:
-Do your homework. Make a list of all local media outlets. Research who covers each beat and determine which is the best fit for your client. …
Austin April List of Fun!
As Texas publicists, part of our job is to stay informed about local events. Here comes Austin in April.
It ensures we don’t schedule anything important that might conflict and gives us a chance to mingle with fellow professionals and journalists. And, perhaps most importantly, it allows us to stay involved …
In Public Relations we are constantly required to come up with creative ideas for our clients. It’s part of the thrill of working in PR. However, generating ideas is not limited to the creative professions. It applies to entrepreneurs and business people in even the banalest professions. So we thought we’d share with you …
Market with Pinterest
Pinterest is the new social media darling on the web, but do you know how to start market with Pinterest?
Should your business even be using Pinterest?
To find out, follow these tips and tricks to get started with the newest social site that has the potential to drive enormous amounts of traffic and …
One of the things I love most about working in public relations is getting to host fabulous events on behalf of clients.
If there is one thing I’ve learned through party planning it’s that a PR girl needs a few key things to pull off a perfect party.
This list includes a great team, a detailed plan, …
