social media marketing

The Importance of Influencers to PR Pros

In the current digital age, the use of influencer marketing is vital in maintaining an effective public relations strategy. For the first time in communications’ history, a strong presence on social media may be worth more than traditional, expensive …

Social Media Marketing & PR Firms

The power that social media has over consumers should no longer come as a surprise. It’s the method a large percentage of the population communicates, digests the news, and shops. Therefore, it is more important than ever for businesses …