Social media metrics (Impressions vs Reach, 2019)

How Can PR Boutique Increase Client Exposure?
PR professionals encourage clients to give us creative freedom to come up with innovative marketing tools that will be most effective in this day and age. The Internet rules the world and the traffic among blogs and social media has never been stronger!

At The PR Boutique, we took …

The PR Boutique: The Alternative To Large Firms

The Houston office of The PR Boutique is proud to announce, Angela Cordova has been promoted to Senior Director of Accounts.

Angela started her career at The PR Boutique as an intern while attending the University of Houston and was hired in 2016 as a Junior Account executive.

A native Houstonian, Angela brings a strong communications …

Public Relations: Timing Is Everything – Houston TX

Think PR is Glamorous? Think Again.

I can’t tell you how many resumes we receive each week from recent graduates wanting to embark on the glamorous lifestyle of a public relations professional. If you’ve seen the new reality show on MTV, “The Spin Crowd”, you’d think we’re all Hollywood partygoers and fashion divas with cocktails …

Why You Need More Than Traditional PR – Houston TX

Opening a new business is an exciting time and if thoughtfully planned, it can even be a newsworthy happening. Working with a PR firm to help launch your business into the market is a great way to ensure the word gets out.

If you plan on hosting a grand opening event at your new …

The Importance of Influencers (PR Professional’s Advice)

After a year as an intern and more than two years as an account executive, Angela Cordova was recently promoted to Senior Account Executive. She is a native Houstonian bringing a strong communications background to The PR Boutique with experience in event planning and marketing prior to joining the team. Working primarily with restaurants …

Social Media Marketing & PR Firms – Houston TX

PR comes in all shapes and sizes and should never be approached as “One Firm Fits All”. For example, a small business that’s just getting started does not require the same man-power a statewide franchise requires. As a business grows so does the need and priority for media relations. At the outset, social media …

To Be a PR Rockstar, Create a Rockstar – Public Relations

As COVID-19 continues to reshape our daily lives, business owners must consistently pursue creative and effective ways to reach their audiences. A great way to do so is to host one-of-a-kind virtual events to keep clients or potential customers engaged with your brand. Depending on your business’s industry, different events may be more effective …