Social Media: 5 Ways to Improve Your Brand’s Platform

As compared to paid advertising, earned media is more valuable to reach consumers as it is more genuine and reliable in a world full of paid-for advertising clutter. Not only is earned media or editorial content more dependable from a consumer’s viewpoint since it is written from an outsider’s perspective, but it saves you …

Crisis Communications During COVID-19 – 2020 – Houston TX

A PR Professional’s Guide to Attracting Media Attention
One of the most challenging aspects of getting the media’s attention as a PR professional is developing a pitch for your client that is compelling enough to attract the attention of the Houston and Texas media. It’s easy to copy and paste a previous pitch and tweak …

Community Outreach 101 – ThePRBoutique.com Austin TX

We are excited about launching our new website! We’ll be working out the kinks over the next week. So let us know what you think!

 
Community Outreach 101 – ThePRBoutique.com Austin TX Related info
Description of Community Outreach 101
Community Outreach 101 – ThePRBoutique.com Austin TX. Our new website! We are excited about launching our new web …

Instagram Likes: How Instagram Likes Affect Marketing (2020)

How to Maximize Your Social Media Presence

By Emma Scofield – Intern at The PR Boutique HoustonR

STAY RELEVANT

Being relevant to your target market and your social media presence go hand in hand. Most brands don’t have the experience to execute an effective social media plan. Therefore, a strong public relations agency such as The PR …

Social media metrics (Impressions vs Reach, 2019)

How Can PR Boutique Increase Client Exposure?
PR professionals encourage clients to give us creative freedom to come up with innovative marketing tools that will be most effective in this day and age. The Internet rules the world and the traffic among blogs and social media has never been stronger!

At The PR Boutique, we took …

Effective Social Media Management [PR Pro’s Guide + Case Study]

What

What is social media engagement?

Engaging means putting the social in social media. It is liking and commenting on other accounts’ posts as well as retweeting and following new accounts on social mediaplatforms including but not limited to Instagram, Facebook, Twitter, LinkedIn and Pinterest. Engagement can also mean how much other accounts interact with yours. The …

Social Media Marketing: Building Your Voice through Engagement

Companies are having to reprioritize during the pandemic and focus on being accountable and transparent. As COVID-19 continues to spread, people are relying on businesses and public or political figures to share information across social media platforms. Businesses are adapting their PR messaging and business practices in order to remain sensitive to the ongoing …

Ready to hire a publicist? – San Antonio TX

There are many benefits of hiring a PR firm. Whether you are a new company, brand or looking to generate buzz, a solid public relations campaign makes your business or event newsworthy. News coverage is something that advertising dollars cannot buy, and it reaches people in a way that is informative instead of intrusive. …

Inspired and Directed: From A Public Relations Intern

Texas’ most active city has plenty of fun events for all ages during the month of June.

From music to action sports to festivals, Austinites are in for a fun and busy June. So hold onto your seat as you read about the upcoming events this splendid city has to offer.

For the music lovers out …

Benefits of Hiring a PR Firm – ThePRBoutique.com Austin TX

The City of San Antonio and its surrounding areas are experiencing rapid growth. As competition continues to move in and saturate the market, small businesses are forced to get creative in order to make their brand stand out. This is where a great PR team can help.

Working with a PR firm can help …