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Why You Need More Than Traditional PR – Houston TX

Opening a new business is an exciting time and if thoughtfully planned, it can even be a newsworthy happening. Working with a PR firm to help launch your business into the market is a great way to ensure the word gets out.

If you plan on hosting a grand opening event at your new location, a PR firm can help boost attendance by way of longstanding media and influencer relationships. This can include creative media drops, postings on event calendars, and partnerships with influencers to name a few.

Not only can a PR firm assist in boosting attendance at a grand opening event, but they can also aid in booking vendors for the event. At The PR Boutique, we have long-standing relationships with vendors in Houston, San Antonio, and Austin who have provided quality work for our clients for over 15 years. We are able to recommend top of the line vendors from table rentals to photographers and caterers.

On the day of your grand opening event, a PR firm is there to ensure things go smoothly. Working on-site, a PR firm will be able to coordinate vendor arrivals, check-in guests, greet media and coordinate interview opportunities, prompt photo ops, and answer questions that guests may have. Essentially, a PR firm acts as a second set of hands who will focus on the details so that you can focus your attention on welcoming guests and best representing your brand.

Interested in hiring a PR firm for your grand opening? Call us. We’d love to talk about our services and what we can do to help your business hit the ground running.


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